Serwaa Amihere is New Host of Weekend Sports Show CHEERS on GHOne TV.

Serwaa Amihere is New Host of Weekend Sports Show CHEERS on GHOne TV.

News personality and producer of the award winning current affairs show, State of Affairs Serwaa Amihere has been named as the new host of GHOne TV’s Saturday morning soccer highlights show CHEERS as both international and local leagues enters their fierce seasons.
Serwaa Amihere takes over from ace award-winning broadcaster and communication strategist, Nana Aba Anamoah who has hosted the show since its inception a year ago. The new season of ‘CHEERS’ will feature in-depth interviews with sports pundits as well as novices of the game from its home studios at the Platinum Place in Accra.
The weekend show kicks off on Saturday May 5, with guests from different sectors of corporate as well as entertainment world; with little or no emphasis on sports experience. Viewers can watch the new CHEERS show live from 9:00 GMT on DSTV channel 361 and GHOne TV. Check GHOne TV social media for live updates.

We don’t need Jobs!

We don’t need Jobs!

The end of another month is here. Every worker will walk to the bank but only a few may do so smiling. While a chunk may be withdrawing their measly salary to pay off their debts only to start another cycle of borrowing, the fat cheques of the few others may be spent on more and more luxuries. The irony of life is that those who work more are oftentimes paid less and those who work less are paid more.

Entrepreneurship is such a great venture but when it is driven by selfishness, it puts everyone at risk. When a few greedy ones use this tool to reach the top, everyone else pays for it. It becomes a fulltime job dealing with such characters because all they think about is how to outwit others for their selfish desires. All they think about is feeding their wants at the expense of the needs of others!

There’s so much talk about everyone getting into entrepreneurship in one way or the other. That’s great. However, what we forget to remind them is that no one ever reaches the top alone.  Just as there’s no head without a neck, there’s no employer without his/her employees.

As we dare others to chart the path of entrepreneurship, let’s not forget to add that no employer creates a product/service alone. The premium customers of every business are the employees. When we treat them right, it affects every aspect of the business. We must not forget to remind our wannabe entrepreneurs that we need people to succeed… and after we have succeeded, we should not forget them!

The ultimate goal of every entrepreneur is not to provide jobs― it is to provide well-paying jobs. Anyone can create jobs. What makes a good entrepreneur, however, stand out from the rest is providing a job that won’t be worse than having none. A job is no job if your employees still have the job of searching for another job!

When people say they have provided jobs, the question we should be asking is whether or not they are “hand-to-mouth” jobs. When they pride themselves in the fact that they are putting food on the table of others, we should be wondering if it is not leftover food. We need to move from the level of just providing jobs!

We don’t need jobs. We need jobs that we can really call a job. We don’t just want to be occupied all through the month with little or nothing to show for at the end of the month. We don’t need jobs that will make others richer and us… poorer.

Entrepreneurship is supposed to be driven by the heart, not stomach. When we put ourselves in the shoes of others, we won’t allow them to walk in such. We won’t buy expensive cars for ourselves while we leave them with peanuts that won’t even last them till the next peanuts come. Our human capital should be our priceless capital!

How one treats their staff goes a long way to tell the future of their business.  A firm that runs on the wheels of one person’s greed will soon grind to a halt because greed is contagious. Every man or woman in that firm will sooner or later become greedy, too. Call it corruption!

When I see an entrepreneur flaunting their wealth all over the place, I ask myself how well they are paying their staff. It’s utter fraud to be living in luxury when those who made the wealth with you are living in penury. It’s only an irresponsible man who tries to look rich in the eyes of society when his home is starving.

The truest reflection of our wealth is seen in the hearts of those who work for us. The worth we place on our employees is a mirror of our state of wealth. Our greatest investment is an investment into our human capital. When we invest into our human resource, it will yield an overflowing result. If we can’t imagine investing in our staff, we should stop imagining investing in our business because it will yield almost no result.

We need entrepreneurs who know the worth of their staff. We need employers who will travel to the moon and back to give their employees a befitting reward of a salary each month. We need job providers who will appreciate every effort each employee puts into the business. Our businesses can’t grow if the reward system for our employees is not growing either.

We need people-centered leaders, especially entrepreneurs. We need entrepreneurs who will treat others the way they would have loved to be treated if they were in their shoes. We need jobs that will make us feel a part of them. We need jobs that will not only feed our mouths… but our hearts, too. We don’t only need jobs. We need jobs that won’t be the reason we are chasing after more jobs!

Flaunt your wealth on your staff… not on unnecessary stuff. When you hold your staff in high esteem, they hold your business in high esteem, too. When you treat them as junk, your business continues to remain a tabletop one. The surest way of business expansion is to convince your staff beyond doubt that you’ll be there for them just as they always been there for you.

An entrepreneur is like a football coach. A good one will always affect the output of his players. A bad one will always be the reason for the countless losses. We need jobs… but not jobs that will treat us as nothing but jobs!

We need entrepreneurs who understand the golden rule― entrepreneurs who will do for others what they want others to do for them. We don’t need something we can call a job. We need something that is really a job!

The writer is a playwright and Chief Scribe of Scribe Communications (www.scribecommltd.com), a writing company based in Accra. His play TRIBELESS is on Saturday, June 16th, 2018 at National Theatre.

11 Business Opportunities in Africa That Could Make More Millionaires in 2018

11 Business Opportunities in Africa That Could Make More Millionaires in 2018

The term “millionaire” is taking on a new meaning in Africa.

It’s no longer just about the size of your bank account; any shady politician, corrupt bureaucrat, or unscrupulous businessman on the continent can easily claim to be a millionaire.

But Africa’s new and emerging generation of millionaires are not just excited about money. They’re also passionate about impact; they want to create value that touches and improves people’s lives.

It’s called impact entrepreneurship. It’s the new way of making money and doing good, at the same time.

It’s a model that is proving that profit and ambition do not always have to come at another’s expense.

Remember, the bulk of Africa’s “old school” millionaires made their money from resource extraction and sheer opportunism. Often, their wealth had to come at the expense of the common good and the natural environment.

But Africa’s new wave of entrepreneurs is showing no keen interest in the continent’s finite resources; its timber, gold, copper, oil and diamonds. Rather, they’re far more interested in a much more valuable resource: problems.

Africa is a continent overwhelmed by serious problems, from unemployment and illiteracy, to hunger and inadequate electricity.

As you’re about to find out in this article, this new generation of millionaires is focusing on the continent’s problems because solving these problems will unlock massive streams of wealth, jobs and prosperity for the continent.

Most of these problems are tough, widespread and decades old. But while they are scary and frustrating to most people, entrepreneurs see them for the breathtaking opportunities they really are.

This article profiles 11 of the most promising business opportunities in Africa that will make more millionaires in 2018.

Let’s meet them…

1) Crowdfarming

Photo credit: Quartz Africa

Across the world, agriculture is big business and most farmers are financially well-off. But not yet in Africa.

According to the United Nations, Africa’s agribusiness industry is expected to be worth $1 trillion by 2030.

And it makes perfect sense. The continent has a huge domestic market, owns 60 percent of the world’s unused arable land, and has abundant labour resources, and a favourable climate in most parts.

Still, Africa spends over $30 billion on food imports annually.

A big part of the problem is, most of Africa’s food is still produced by smallholder farmers in rural areas. They are largely poor people who use crude farming methods, and have very limited access to capital.

But what if all of us in the cities pool funds together, invest in these rural farmers, and take a share of the profits at harvest time?

Wouldn’t that significantly boost food production, cut down the continent’s food import bill, and make more money for both the investors and the farmers?

This business model is called “crowdfarming”, and it’s a trend that could totally transform the face of agribusiness in Africa.

In Nigeria, two crowdfarming platforms — FarmCrowdy and ThriveAgric — enable working-class Nigerians to crowd-sponsor farming projects and earn a share in the returns at harvest time. Last year, FarmCrowdy raised $1 million from US investors to expand its operations.

In Somalia, Ari.Farm is an online marketplace and crowdfarming platform that enables investors from across the world to play in the Somali livestock market.

In South Africa, Livestock Wealth, helps investors to own pregnant cows, and track them through a mobile app. Once the calf reaches seven months, it is sold to a feedlot or slaughterhouse and the return for the beef goes to the investors.

As Africa’s population doubles over the next 30 years, the business opportunities in Africa ‘s agribusiness space are very likely to produce a league of millionaires who made their money while pulling thousands of farmers out of poverty.

2) Waste

Photo credit: Earth Hour

For decades, waste has been a huge and nagging problem in Africa’s urban areas.

Currently, most of the waste generated in Africa is either burned, buried or thrown away. As a result, more than 80 percent of solid waste produced on the continent ends up in landfills or gets dumped in water bodies.

And as the continent’s population continues to rise, the waste problem will only get worse.

So, what do we do with all the growing heaps of filthy waste before we find ourselves in the middle of the worst environmental crisis the world has ever known?

In South Africa, the solution appears to be to convert waste into animal feed.

AgriProtein is a business that grows maggots from waste collected from markets, households and businesses. The maggots are processed into a highly nutritious protein supplement that substitutes fish meal in animal feed. The company has raised up to $30 million in funding, making it one of the best-funded insect farming businesses to date.

In Ethiopia, the solution is to convert waste into electricity.

The Repi waste recycling factory in Addis Ababa will produce 50 megawatts of electricity from waste collected from across the city. The facility is expected to supply 3 million homes with electricity, and avoid the release of millions of tons of CO2 to the atmosphere.

Across the continent, entrepreneurs are hard at work trying to squeeze out value from waste, and in the process, they’re creating an industry that could provide both low and high-level jobs for thousands of people.

From the trend of waste recycling and transformation initiatives I’ve observed, there’s only one place this is heading to.

I predict that over the next decade, waste will become a valuable commodity that households and businesses can sell for money. And the waste is likely to return to the food chain, to the electricity grid, or in some other recycled form.

3) Drones

Photo credit: Aerobotics

In Africa, it appears there’s much more to drones than chasing terrorists and taking breathtaking altitude photographs.

Drones are finding some of their most versatile and impactful roles in Africa and are helping with everything from logistics and farmland management, to humanitarian deliveries and conservation support.

In Rwanda, Zipline is a drone delivery startup that delivers blood and medical supplies to clinics in the country. After successful pilot operations, it is now expanding into neighbouring Tanzania.

Aerobotics is a South African business that uses its drones to provide bird’s eye surveillance for farmers that provides critical information that can boost crop yields by up to 10 percent. It now operates in 11 countries, including the US, Russia and the UK.

In other parts of the continent, drones are playing more roles in humanitarian efforts to deliver aid to remote and conflict-ridden areas. They are also being used to monitor deforestation and illegal mining activities as part of efforts to conserve the continent’s forests and wildlife.

As you know the drone industry is relatively new and still emerging. At this rate, there is still a wide range of possibilities for drone technology in Africa.

And those entrepreneurs who can adapt drones to solving serious problems on the continent will open new and uncharted territory that could unlock wealth, jobs and more business opportunities in Africa.

4) Affordable housing

Photo credit: Home Times

Africa is experiencing the world’s highest rate of rural-to-urban migration. And by 2030, it is projected that up to 50 percent of the continent’s population could be living in towns and cities.

Urbanisation is great, but where will all these people live? And even if the governments tried, they cannot build homes fast enough to meet the teeming demand for accommodation.

In Nigeria, Africa’s most populous country, the housing deficit is estimated at 20 million homes. In South Africa, the deficit stands at 2.3 million homes.

Africa’s housing crisis opens a lot of interesting opportunities for several industries; from cement production and furniture making, to building contractors and mortgages.

It’s no surprise Africa’s richest man, Aliko Dangote, has expanded his presence in cement production across several countries on the continent. His interests in cement now make up a significant portion of his net worth.

But beyond conventional housing, there is an interesting trend of homes being built from cheap and durable alternatives, like shipping containers.

In Cape Town (South Africa), building contractors like Berman-Kalil are offering sustainable and affordable housing options by converting decommissioned shipping containers into low-cost homes.

In Kenya, entrepreneurs like Denise Majani are also converting shipping containers into amazingly creative residential and office accommodation at half the price of contemporary housing.

These alternative options are significantly cutting down the cost of building homes, making them affordable to a larger segment of the population.

So far, most of Africa’s housing developments have focused on the premium and elite segment of the market. While the large margins from this segment have been very lucrative for investors, the biggest opportunities will emerge from providing housing at scale, and at affordable prices.

5) Automobiles

The Mobius II (Photo credit: Mobius Motors)

As more Africans migrate to the cities, the big urbanization wave has caused a surge in demand for transportation services.

Currently, there are just about 44 vehicles per 1,000 people in Africa. This is significantly below the global average of 180, and lower than the motorization rates of other developing regions like Latin America, Oceania and the Middle East.

Estimates suggest that vehicle sales on the continent could reach 10 million units per annum within the next 15 years.

It’s no surprise the big name automobile brands like Toyota, Volkswagen and Mercedes are already digging into the African market by setting up assembly plants on the continent.

But what is more interesting is the emergence of “Made in Africa” automobiles.

The Mobius II is a luxury SUV built in Kenya and is set to hit the market in 2018. It is being advertised as “an affordable, no thrills, but robust and classy SUV that’s built for African roads.”

In Nigeria, Innoson Motors — a homegrown car maker – has released a range of private cars.

And in Uganda, Kiira Motors is developing Africa’s first hybrid cars. It has already launched Africa’s first solar-powered bus.

There are also promising indigenous automobile makers in Ghana, Tunisia and Sudan.

Currently, just about 50 percent of Africa’s roads are paved. As the continent’s development drive continues, this percentage will rise and so will the demand for automobiles and transportation services.

This rise in demand will create several interesting business opportunities in Africa and open supporting industries including dealerships, spare parts, auto-service shops, auto financing, and even ridesharing services.

6) Local products for export

Nilotica shea nuts. Photo credit: LXMI

Africa spends billions of dollars on imports every year. This includes both food and non-food items.

But beyond the traditional commodities – crude oil, minerals, cocoa, coffee, timber etc. — what else of value can Africa actually export?

It happens there are a lot of local products on the continent that have the potential to become global brands. The problem is, we often overlook or look down on them.

But a few interesting entrepreneurs are now turning local African products into global brands and best-sellers.

Take Nilotica for example, a rare type of Shea butter that is used in luxury beauty products sold around the world. The trees that produce this butter only grow at the source of the Nile River; in Northern Uganda, South Sudan and Ethiopia.

By working with local women in the region to process the butter, Leila Janah – an American entrepreneur — has built LXMI, a luxury beauty brand with a range of skincare products that sell in over 300 beauty stores across the world.

Another example is fonio, a forgotten cereal that has been grown in Africa for more than 5,000 years.

Largely regarded as a “miracle” grain, fonio is gluten-free and rich in several nutrients that are deficient in most other major grains, such as rice, wheat and barley.

By processing fonio into products like crackers, cereals and pasta, one Senegalese entrepreneur and ex-chef — Pierre Thiam – has put this ancient food on shelves in New York, with plans to roll out to other stores across the USA.

Nilotica and fonio are only just two examples of several local African products that have global potential. And in 2018, more smart entrepreneurs will carve niches for themselves by exploring these products and transforming them into international brands.

Will you be one of them?

7) Startup funding

Photo credit: Quartz Africa

The buzz of entrepreneurship activity on the African continent has caught the attention of a growing number of investors, both within and outside the continent.

The potential returns on investment in Africa is currently one of the highest in the world, and has become too obvious for investors to ignore.

Since 2012, the amount of seed funding and venture capital flowing to Africa has grown 1,400 percent. And the trend continues to look up.

In 2017 alone, African tech startups received $560 million in funding from local and international investors. This amount represents a 53 percent jump from the $366 million raised one year earlier, in 2016.

And the biggest deal of the year was a $69 million investment in TakeALot, a South African e-Commerce startup.

Also, Silicon Valley accelerators such as 500 Startups and Y Combinator have increased the number of African startups that are admitted into, and receive funding, through their programmes.

Currently, South Africa, Kenya and Nigeria are in the spotlight and take the lion share (about 75 percent) of the investment inflows.

It’s important to note that every year, the size of venture capital investments that take place around the world exceeds $100 billion. Currently, Africa gets less than 1 percent of this global deal flow.

It’s still very early days in Africa’s startup funding space, and 2018 will certainly attract more investors looking to explore emerging business opportunities in Africa, and take their positions in lucrative deals.

8) Fintech

Photo credit: Mail & Guardian

Africa’s underdeveloped financial services industry presents very tough, important and widespread problems that need to be solved.

After more than 50 years of banking on the continent, just about 34 percent of adults in sub-Saharan Africa have bank accounts or access to formal financial services.

It is clear the traditional model of banking is too slow, inflexible and incapable of spreading financial access at the pace the continent requires.

But with the spread of mobile phones and the Internet across Africa, the continent’s entrepreneurs are leveraging technology to deepen financial access in ways the banks never have.

Last year, Flutterwave, a Nigerian fintech startup, raised $10 million in funding from a group of investors led by Greyloft, a US-based venture capital firm.

To date, it’s one of the highest Series A round investment in an African startup.

And there are a wide range of opportunities that are opening up in Africa’s financial services space.

They include bill payments, bulk disbursement, international remittances, merchant payments, mobile airtime top up, mobile banking, person-to-person transfers, peer-to-peer lending, micro insurance, and several other interesting opportunities.

In the area of overseas remittances for example, Africa loses more than $1.4 billion annually in charges alone. Western Union and MoneyGram have been longtime monopolies in the remittances segment, and are clearly ripe for disruption.

Opening up, growing and disrupting Africa’s financial services market will certainly transform millions of lives on the continent and create a league of millionaires in the process.

Fintech will surely remain one of the top business opportunities in Africa to watch in 2018.

9) Low-cost private schools

Photo credit: Montage Africa Magazine

According to this report titled: “The Business of Education in Africa”, it is estimated that 1 in 4 African students – a total of 66 million – will be enrolled in private schools by the year 2021.

Rapid population growth, poor funding, corruption and neglect have caused a serious deterioration in the quality of education in public schools on the continent.

As a result, more African parents are looking to private schools to ensure their kids get a good education. And the demand for this alternative is skyrocketing.

For example, in Nigeria, the number of low-cost private schools in Lagos, its commercial capital, is estimated to be as high as 18,000. By comparison, in 2010-11 the city had just 1,600 government schools.

And this trend of low-cost private education is leading entrepreneurs to come up with several interesting models.

In Tanzania, the Silverleaf Academy is a chain of low-cost private primary schools that charge a daily school fee of $1.50. The school uses a technology-based approach and offers a curriculum taught by internally-trained teachers.

In Nigeria, the Lekki Peninsula Affordable Schools is a stand-alone low-cost school that charges an average annual fee of $125. The school has received up to $75,000 in funding from Village Capital and Pearson Affordable Learning.

As more players enter the low-cost private education space on the continent, I suspect the fierce competition will improve the quality of education, drive down school fees, and afford many children the chance of a decent education.

Rather than set up exclusive private schools for the elite, who says entrepreneurs can’t make good returns and find tons of fulfillment in educating children en masse?

10) Urban logistics

Photo credit: Edge Magazine

The future of Africa is in the cities. And by 2030, up to half of the continent’s 1.4 billion people will be located in the cities.

Currently, about 60 African cities have a population of over 1 million people. At the top of the pack are cities like Lagos (21 million), Kinshasa (10 million), and Cairo (9.5 million).

And one of the biggest problems that appears to be worsening with the growth of Africa’s urban populations is congestion. Most cities on the continent do not yet have well-diversified transport systems, so getting around town can be a very frustrating endeavour.

It’s a logistical nightmare that worries both consumers and businesses.

Thankfully, some African entrepreneurs are already hacking this problem.

In Kenya, Twiga Foods uses technology to pool the orders of several urban retailers, saving them a trip to the market by delivering to their doorstep. It is now the largest distributor of a number of basic food staples in Kenya, and the startup raised $10.3 million last year.

In Nigeria, MAX is a fast-growing startup that provides last-mile delivery services. Last year, it launched an on-demand motorcycle courier service for clients who have critical deliveries that need to beat the notorious congestion on Lagos roads.

As we go into the future, more entrepreneurs will figure out ways to outsmart the complex problems and frustrating challenges of logistics in urban areas.

In 2018, urban logistics will likely remain one of the most promising emerging business opportunities in Africa.

11) Healthcare services

Photo credit: Creative Commons

With poorly-funded public hospitals, and a significant brain drain of African doctors to countries outside the continent, waiting for the government to fix the continent’s healthcare sector will not work.

Also, waiting for international “donor” funds (which are channeled through governments) will not work too. We have been doing the same thing for decades and very little has changed.

With 25 percent of the global disease burden, a rapidly growing population, and a rising middle class, Africa’s healthcare market presents a huge opportunity.

According to the IFC, Africa’s $21 billion healthcare market could double in size in just 10 years.

Currently, a growing number of Africans are seeking medical help outside the continent, in places like India, the Middle East and Europe. This growth in outbound medical tourism costs Africans millions of dollars every year.

To arrest this ugly situation before it gets much worse, Africa needs a private-sector led transformation of its healthcare industry that requires both the innovation of local entrepreneurs and investment from local and international investors.

Gladly, this transformation is already happening.

In East Africa, a growing number of Indian hospital groups, like Narayana and Gurgaon, are setting up hospital facilities to tap into the continent’s healthcare market.

In Kenya, Dr. Maxwell Okoth, a young medical doctor and entrepreneur, started a chain of low-cost hospitals with only $3,000. He is now setting up a 100-bed multi-specialty hospital which will have a cancer center, radiology center, pediatric unit, and several other specialties.

In Nigeria, Lifebank – a startup that develops smart ways to deliver critical blood supplies to hospitals in busy cities – raised $0.2 million to support and expand its operations.

Across the continent, more entrepreneurs are exploring creative alternatives to solving Africa’s significant healthcare problems.

There is no doubt their efforts will not only transform the continent’s healthcare industry, but will unlock millions of job opportunities in the process.

2018 will continue the reign of business opportunities in Africa

Millionaires in Africa should no longer be determined and celebrated by the size of their bank accounts, but by the size and scale of the problems they’re solving on the continent.

Africa is a continent that significantly rewards problem-solvers, and provides a rare opportunity in today’s world to make a lot of money, while doing a lot of good at the same time.

It is now abundantly clear that entrepreneurship holds the keys to Africa’s transformation; not global pity, and certainly not foreign aid.

The winners in 2018 will be those entrepreneurs and investors who apply their creativity and determination to solving serious problems on the continent.

If you found this article useful, please forward it via social media or email to the smart people you know.

Africa is on the move and needs as many forward-thinkers who can see the continent’s challenges for the amazing opportunities they really are.

Let’s go, Africa!

Author:  John-Paul Iwuoha – Author, Business Strategist & Champion for Entrepreneurship in Africa

Abby Awuni’s ‘Fugu Plus’ on the rise in Ghana’s Fashion Landscape.

Abby Awuni’s ‘Fugu Plus’ on the rise in Ghana’s Fashion Landscape.

By: MQP| vivaghana.com | @vivaghana

 

Ghana is fascinating country and an unlimited source of inspiration for upcoming Entrepreneurs. One industry that is telling the Ghanaian story through colours and fabrics is the fashion industry. There has been a phenomenal rise in fashion designers but one brand we should look out for is ‘Fugu Plus’ by budding Entrepreneur and Activist Abigail Awuni.

Fugu Plus  is an indigenous apparel making company using hand woven Fugu fabrics, Fugu Plus designs and sews beautiful ready to wear attires for all sexes for all occasions. It is a brand where Tradition meets class.

Her contemporary approach to her designs leaves patrons spoilt for choice. She recently launched an E-commerce platform that allows buyers to order online and get their fabrics delivered to their dooorsteps. Visit www.fuguplus.com and choose your favourite designs and rock them in style.

Ghana has a very old and incredibly rich textile and handcrafting history : the uniqueness and the exception of its work connects it of course to Luxury and Luxury for less is all Abby Awuni has worked around since her entry into the trade.

 

Contact FUGU PLUS on
Tel: +233 247951118 / +233 508233404 / +233 209862752
Email: fuguplus27@gmail.com

 

Source: MQP| vivaghana.com | @vivaghana

If I Were A Makeup Artist….

If I Were A Makeup Artist….

One of the most intimidating parts of owning a business or a startup precisely is how much whatever you’re getting into is being done by everyone else. That shouldn’t be the case anyway.

It is an undeniable fact that the makeup business is one of the most common startups in Ghana at the moment.
It is also one of the lucrative businesses one could venture into, however considering how much the market  has become extremely saturated with the makeup business, up and coming MUAs are finding it difficult to breakthrough.

In my opinion however I believe your success in any field of business is dependent on how well you “tame” your brand.

I happen to know a couple of makeup artists  and through conversation I figured that it’s not as easy to establish clients these days and so I put it to thought and below are some of the ideas I would have put to life if I was a Makeup artist (and of course I’d make an awesome one if I was one 😉).

 

Show Off

I’m definitely going to show off to the world how gifted my hands are. How?! I’d work at creating all the creative looks I can create and exhibit them through all the mediums I have access to.
That way the people on my timelines would know me for that stuff I’m made of.
This may pave way for recommendations, and networking opportunities for individuals or companies who may want to work with me.

                     Nadine Reid Irish and Black Makeup Artist.

 

Network
You’ll definitely find me networking with wedding planners , event organizers, hairdressers and other professionals who are inclined toward my line of work.
I’ll as well take the opportunity to talk about my brand at any opportunity I get, say I sit by a young lady in a ‘trotro’ I’ll definitely find a way to tell her about my brand …cos who knows she is probably a potential client.
Not forgetting to carry my business card with me all the time .

 

Take Advantage of My Social Media

I have come to realize that most of the MUAs in my part of the world despite the fact that they are undoubtedly good at what they do. They have had the chance to get their brand somewhere as a result of the people they work with … and these are popular people obviously.
Therefore what I’ll do is to send mails or DMs very professionally to people in this regard selling to them my brand. Or ask people within my circle to introduce me to people within those circles.

 

Events and MasterClasses

This is yet another way to get some good grounding for your brand as a make up artist and also a way to make some good money.
Networking opportunities are as well open in this regard.
I’d just get my thinking cap on like I always do, come up with a creative concept which would appeal to my target audience and put it to life.

The word Events in cut out magazine letters pinned to a cork notice board

Pray 🙏🏾

It is very important to commit your business into the hands of God because in as much as we have all the ideas and concepts in our heads the grace and favor of God is undoubtedly needed to ensure progress.
Yes so I’ll do well to pray for God’s blessings and grace.

 

 

 

Written by: Josephine Kalira Tanlongo

Twitter: @jossie_jay

IG : @ka_ly_ra

 

Village Minds to stage ‘The Barber and the Apprentice’ on Nov. 10

Village Minds to stage ‘The Barber and the Apprentice’ on Nov. 10

Village Minds Production has partnered Alliance Francaise Accra, Blaqsheep Multimedia Group and Vell Marty to bring you their latest latest play, The Barber and the Apprentice.

The play, set in the barber shop of Efo Agbedefu is set to keep patrons cracking up from the beginning until the end. Gossip does not abound only in the salon full of women, it is also found in Efo Agbedefu’s Barbershop and all the banks in the world cannot contain the gossip in this shop.

In Agbedefu’s Barbershop, there is always something to keep you smiling. The closecalls, the dubious antics of Kwamena, the overbearing attitude of Borga Boakye and the uncouth character of Naa Atswei. Here in this shop, where information is ripe and accurate, where adultery is glaring and corruption the order of the day. Join us as we ridicule society’s foolery.

Come get a haircut and stand a chance of getting the Onaapo hairstyle by Efo Agbedefu himself, or perhaps Kwamina’s down pelele. One thing that is certain is that you will be entertained beyond your wildest imagination.

This is the third play Nii Ayi Solomon is producing and it promises to be an exciting display of characters who will crack ribs and leave audiences happy for the rest of the weekend.

The Barber and the Apprentice is directed by Woelinam Kwame Dziewornu-Norvor and Cygishmel Da ‘Cherub. It is scheduled to hit the stage of Alliance Francaise, Accra on 10TH November, 2017 at 7pm prompt. With only GH 30 you are assured of a good laugh.

This event is sponsored by Rosefabricsgh, Your fabric haven. Other partners include myjoyonline.comvivaghana.com, rimless caricature, Papa Cuisine and Rock radio and pulse.

For more information please call 0541146122